MOME Branding

MOME’s identity was designed to bring a fresh visual language to SCAD’s Motion Media department, creating a system that could live across events, promotions, and student experiences.

Built around a bold visual direction, the identity extends across a cohesive set of brand guidelines, giving future students a foundation to carry the system forward while allowing room for new interpretations.

The project culminated in a launch party that brought the identity to life, translating the brand from a visual system into a shared experience.